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Are You

Dreaming about starting your own business?
Ready to jump into your side-hustle?
Keen to understand the numbers better?

Who’s This Coaching Program For?

  • Aspiring business owners, or side-hustlers who want to make a start;
  • New business owners who aren’t sure what to do next;
  • Business owners who want to get their finances in order;
  • Business owners who aren’t sure who their ideal client is or how to service them;
  • Those who need to take stock, set goals, develop processes or want practical solutions to solve existing business pain-points;
  • Anyone who wants more accountability;
  • You, if you need someone to help you realise just how awesome you and your business can be.

My programme is designed to inspire you to dream big and take action!



When you’re a sole trader or solopreneur, there’s often no neutral voice, no one to bounce ideas off, and no one that understands your unique pain-points. I get it! As a business owner, having good people around you is essential.

Develop the skills, strategies and tools you need to help your business grow now and into the future.

What You’ll Get

  • Knowledge, resources and expertise to help you get to where you want to go.
  • Practical Solutions + tools to implement
  • Identify where you need to outsource
  • Tips to run your business efficiently, playing to your strengths;
  • A step-by-step plan to keep you focused and accountable;
  • Support, encouragement and motivation.

Pricing Packages

Who Am I?

Hi, I’m Justine aka Flossi! I’m thrilled that you’ve found me and I’d love the chance to help you design the business of your dreams.

With over 18 years-experience setting up and running small businesses, made the mistakes and learned the hard way. I’ve got strategies and solutions for just about every problem you’re facing. From the GFC in 2007/2008, the e-commerce shopping revolutions to the ‘discount for discount sake” revolution in retail; I’ve seen it all.

I’ve had bricks and mortar stores. Created the ‘destination’ stores of the early 2000’s that became the ‘go-to’ business model. Online sites that sold ‘everything’, then just one thing with success. It’s been hard work, fun, stressful, exhausting and exhilarating and the best teacher I could have ever imagined.

I’m ready to give back to the next generation of business owners. I can work with you to help you realise your business dreams. From getting started and nutting out that first business plan (yes, you need one), to setting up accounting and bookkeeping solutions, or just talking through the issues your business is facing right now. Let me help you get organised, work smarter, set some kick-arse goals and enjoy being a business owner.

Outside the business world, I’m a wife, mum of four and creative spirit. I’m a writer and I love to paint. I’m an avid reader and find peace at the beach, no matter the weather.


What Others Are Saying

“When I was introduced to Justine, my business world changed for the better very quickly. Justine asked enough questions to get a snap shot of both me and my business so a clear plan forward could be provided and executed. Justine’s attention to detail, and way of explaining things I never thought I would understand, is a constant source of inspiration. Justine is a fabulous business coach, I feel blessed to include her as part of my team”
Janelle Bloom

Culinary , Bloom

“Justine is an absolute wealth of knowledge and one of the most generous people I’ve met when it comes to sharing that knowledge. I started my business aged 24 and wish I’d had someone like Justine to guide me back then!”
Emma Blomfield

Interior Designer

“With a growing fashion design studio, I reached out to Justine to implement STP, new employees and up skill my knowledge of Xero.

After our initial phone consultation and Xero evaluation, Justine provided a clear and concise action plan for our face-to-face training session.  The results from our session together were valuable to my business going forward.

I would highly recommend Justine for her friendly approach, abundance of business knowledge and for inspiring my creativity with her wonderful blog, Flossi.”

Toni Noonan

Designer, Studio Elastica


Do I really need a business coach?
If you’re feeling overwhelmed, need some encouragement, an accountability parter, a cheer squad, or perhaps a push in the right direction then I can help.

I’ve been in business for over 18 years. I understand what it’s like to be in the trenches and I’ve experienced the high and lows of day-to-day business. I get the pain-points and can provide you with strategies to move forward and achieve your business dreams. I’d love to be your business ‘partner’ so you can use my experience and don’t have to learn the hard way.

What do I get for the price?
I’ve done the hard yards and seen a lot over my years in business. As your business ‘partner’ you can take advantage of my experience and the knowledge I’ve gained. I’ll introduce you to strategies and processes I’ve implemented for myself and other clients along the way. I’ll help you understand your numbers and your business compliance obligations. I’ll be your cheer leader and the voice of reason.

Plus you’ll get some pretty cool templates and worksheets I’ve developed for my business that will save you time and money.


Can you promise results?
I can’t guarantee business success but I can promise that we’ll work through the issues and come up and develop an actionable game plan that suits your business.

I am committed to helping you succeed, but there’s no magic wand used in this process, it’s all about teamwork. So you’ll need to roll your sleeves up and get ready to work. I can’t wait to work with you!

Contact Me.

I’d love to work with you! Please complete the form below telling me a little bit more about your business and I’ll be in touch to coordinate our first call!

15 + 6 =

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